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TripleBright oxidation defense purple shampoo

What is TripleBright oxidation defense purple shampoo?

TripleBright oxidation defense purple shampoo is the first triple-action blonde protection for brighter, longer-lasting blonde. Powered by K18 triple-action technology: ionic detox, precision violet technology, and a biopolymer, TripleBright not only

What does TripleBright oxidation defense purple shampoo do?

TripleBright is the first triple-action blonde protection. It removes brass-causing metals + minerals, neutralizes existing brassiness, and defends against future brass for brighter, longer-lasting blonde for all highlighted and lifted tones.

How does TripleBright oxidation defense purple shampoo work?

TripleBright is powered by K18 triple-action technology that removes, neutralizes, and defends against brassiness. Ionic detox removes up to 3 months of brass from hard water in 1 wash*, precision violet technology expertly neutralizes existing brass

How is TripleBright different from traditional purple shampoos?

TripleBright is more than a purple shampoo—it’s the future of blonde care. While most traditional purple shampoos temporarily tone hair with basic color correction that can leave a purple tint, they don’t target key underlying causes of brassiness: o

How do I use TripleBright?

Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes, then rinse. Use weekly.

How often can I use TripleBright?

Use TripleBright weekly to maintain a brighter, longer-lasting blonde. Use the week before your next lightening appointment for better salon results.

How long do I leave TripleBright in my hair before rinsing?

Let sit for 1-3 minutes, then rinse. Use weekly.

Why does my hair feel dry after using TripleBright?

If your hair feels dry after using TripleBright, you may be using too much or two often. For best results, use the amount directed once weekly. Dryness can also be due to hair damage from the lightening process. We recommend all highlighted and lifte

How does this fit into the K18 routine?

For best results, use TripleBright weekly for brighter, longer-lasting blonde. Pair with the molecular repair mask to keep hair soft, strong, and bouncy after bleach damage. You can use any K18 styling products—molecular repair hair oil, AstroLift™ r

Can I use K18 damage shield protective conditioner after TripleBright?

Yes, you can apply K18 damage shield protective conditioner after applying TripleBright.

How do I use the molecular repair hair mask and TripleBright in my routine?

TripleBright + molecular repair mask is the ultimate duo for your brightest, healthiest blonde. Use this routine weekly:. step 1: Shampoo with TripleBright to remove metals + minerals, expertly neutralize existing brassiness, and prevent future brass

Can I use TripleBright and K18 detox shampoo together?

Yes, you can use TripleBright and K18 detox shampoo together. However, this will not be necessary in most cases, as TripleBright was formulated to adequately cleanse the scalp and hair prior to K18 mask usage. The clarifying benefits of detox shampoo

What is the difference between TripleBright and K18 detox shampoo?

These two products have different functions in your haircare routine. Detox shampoo clarifies the hair and scalp for better molecular repair mask results by removing product buildup, sebum + metals. TripleBright delivers brighter, longer-lasting blon

Can I use this every time I wash?

We recommend using TripleBright weekly for brighter, longer-lasting blonde followed by the molecular repair hair mask. For other wash days, use K18 damage shield shampoo + conditioner to protect your healthiest hair against daily damage.

Will TripleBright overtone my hair?

No. When used as directed, TripleBright’s precision violet technology expertly neutralizes brassiness without overtoning or staining.

How much TripleBright should I apply?

We recommend using 2-3 pumps per application.

Is it possible to use too much TripleBright?

We recommend using 2-3 pumps per weekly application. Let sit for 1-3 minutes, and then rinse. When used as directed, TripleBright’s precision violet technology and easy-to-use foam formula neutralize existing brassiness without overtoning or staining

Will TripleBright dry out my hair?

When used as directed, TripleBright will not dry out your hair. There may be a “squeaky-clean” effect from the ionic detox thoroughly removing metals and minerals from hair. We recommend applying damage shield protective conditioner or the molecular

What is oxidative stress?

Oxidative stress is damage that happens when highly reactive oxygen molecules interact with environmental factors like sunlight or heat to create a chemical reaction called oxidation. Oxidation can show up as brassiness when hard, unfiltered tap wate

Why does lightened and bleached hair get brassy?

A key reason that lightened and bleached hair gets brassy is oxidation, a chemical reaction that can happen when metals and minerals in hard, unfiltered tap water build up on hair and interact with things like oxygen, sunlight, and heat. Oxidation, c

What causes brassiness?

Brassiness isn’t just a color issue - it’s driven by oxidation and metal buildup. When hair is lightened, it becomes porous, and more vulnerable to external aggressors.  Shower water is often high in metals like copper and iron, which embed in the ha

Why do metals and minerals in hard water cause brassiness and dullness?

Unfiltered tap water is full of hard water minerals like magnesium and calcium, as well as metals like iron and copper.  These metals (iron and copper) and minerals (calcium and magnesium) cling to your hair—especially if it’s bleached or damaged—cre

What are the results if I have dark hair that is not highlighted?

TripleBright was designed for highlighted and lifted tones, however this product can benefit dark hair due to the ionic detox which removes metals and minerals found in hard water and the biopolymer which prevents them from reattaching.

Do I have to be a chemically bleached blonde to use TripleBright?

No, you do not have to be a chemically bleached blonde to benefit from TripleBright. This breakthrough triple-action blonde shampoo removes, neutralizes, and defends against brassiness that can occur from metals and minerals in hard water for natural

Can I use TripleBright if I have chemically bleached or natural gray hair?

Yes. TripleBright removes, neutralizes, and defends against brassiness that can occur from metals and minerals in hard water for chemically bleached or natural gray hair.

Can I use TripleBright if I have chemically bleached or natural red hair?

You can use TripleBright if you have chemically bleached or red hair. We do not at this time recommend TripleBright for natural red hair, as we have not tested the effect of the pigment on this hair color.

Is the K18PEPTIDE™ in TripleBright?

No. TripleBright features a triple-action technology specifically designed to remove, neutralize, and defend against brass caused by everyday oxidation, including hard water.

What does TripleBright smell like?

top notes: blood orange, grapefruit, mandarin, tangerine. middle notes: cyclamen, jasmine, wild honeysuckle. dry-down notes: cedarwood, tonka bean, sandalwood

Is TripleBright safe for color-treated or chemically serviced hair?

Yes, TripleBright is safe and beneficial for color-treated and chemically serviced hair.

Does TripleBright contain sulfates, parabens, or phthalates?

No, TripleBright does not contain sulfates, parabens, or phthalates, and adheres to the. Clean at Sephora standards.

Is TripleBright a clean product?

Yes, we adhere to Sephora's rigorous clean beauty standards, including TripleBright.

Is TripleBright cruelty-free and vegan?

Yes. Like all K18 products, we use nature as the inspiration to create cruelty-free and vegan solutions using biology and biotech.

Does TripleBright work on all hair types?

Yes, TripleBright defends against oxidative stress and delivers brighter, longer-lasting blonde for all highlighted and lifted tones on all hair types and textures.

Is TripleBright gluten-free?

TripleBright is not intentionally formulated with gluten, but we cannot guarantee an allergen-free facility or the absence of trace amounts. If you are allergic to gluten, we strongly recommend consulting with a doctor before use.

What is the triple-action technology in TripleBright?

TripleBright is powered by K18 triple-action technology: ionic detox, precision violet technology, and a biopolymer. ionic detox removes brass-causing metals + minerals. It removes up to 3 months of brass from hard water minerals and metals in 1 wash

How does TripleBright protect hair tone?

A biopolymer defends against future brass by helping prevent brass-causing metal + minerals from reattaching to hair during subsequent washing.

How does TripleBright remove the source of brassiness?

A key source of brassiness is metals + minerals in hard water. Ionic detox removes up to 3 months of brass from hard water in 1 wash* while a biopolymer defends against future brass by helping prevent brass-causing metals + minerals from reattaching

How does TripleBright neutralize brassiness without overtoning or staining?

The easy-to-apply foam neutralizes brassiness without staining or overtoning, so ideal hair tone is restored and evened* instantly and over time for all highlighted and lifted tones. Precision violet technology expertly neutralizes existing brassines

How does TripleBright defend against future brass?

A biopolymer defends against future brass by helping prevent brass-causing metal + minerals from reattaching to hair during subsequent washing.

Will TripleBright stain my hands or clothes?

When used as directed, TripleBright will not stain your hands or clothes because of the easy-to-apply foam format that rinses with water.

Will TripleBright make my hair purple?

When used as directed, TripleBright will not tint your hair purple. Precision violet technology expertly neutralizes brassiness without overtoning or staining.